Question: In what ways does you media product use, develop or challenge forms of real media product?
It is important to note firstly, that the music video and promotional package I constructed were of an Alternative Rock genre. In regard to the ancillary task completed, many of its aspects met the forms and conventions of a stereotypical, rock-band.
a typical alternative rock video:
the alternative rock video above uses visual mediatic elements in order to create an underlying tone of humor. this is one
generalization of alternative rock: chilled out, immature, not concerned with society's problems,
fun, and against the dystopia we live in. In other words, it's an expression of escapism. In the music
video I constructed, the aim was to go against these generalizations of media and challenge them
into: seriousness, criticism and concerned with society and the music made through its
anti-establishment tone.
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